UTM Tag Builder — Free Campaign URL Generator

Build your UTM URL

Add your campaign details and see the tracked link instantly.

Destination URL Required

Campaign source Required

Campaign medium Required

Campaign name Required

Campaign term

Useful for paid search keywords.

Campaign content

Differentiate similar ads or links.

Your tagged URL

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Fill in the fields above to generate your link

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Links you generate will be saved here on this device.

UTM parameters help you understand where your website traffic comes from and which campaigns are working.

Identifies where the visitor came from, such as Google, Facebook or a newsletter.

Identifies the marketing channel, such as CPC, social, email or referral.

Identifies the specific promotion, launch, sale or marketing campaign.

What is a UTM URL?

A UTM URL is a web address with tracking parameters that help analytics tools identify the source, medium and campaign that generated a visit.

How do I create a UTM link?

Enter your destination URL, campaign source, medium and campaign name above. Your tracked URL will be generated automatically.

Are UTM parameters free?

Yes. UTM parameters are simply information added to a URL. Creating them does not require a paid service.

Can I use UTM links with Google Analytics?

Yes. Properly formatted UTM parameters can help analytics platforms identify campaign traffic.

Is my URL data uploaded anywhere?

No. This tool is designed to run entirely in your browser. Your recent links are stored locally on your device.